1. Who We Are
Gold Coast Lighting LLC ("Gold Coast Lighting," "we," "us," or "our") is a Connecticut limited liability company providing outdoor lighting design, installation, and maintenance services across Connecticut's Gold Coast and Westchester County, New York. Our principal place of business is in Connecticut.
This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website at goldcoast.lighting, submit a consultation or quote request, or communicate with us by phone, email, or text message.
2. Information We Collect
Information you provide directly:
- Name and organization name
- Email address
- Phone number
- Property address or town
- Service interests, property type, and project timeline (as provided in inquiry forms)
- Any other information you voluntarily provide in form fields or direct communications
Information collected automatically:
- Browser type and version
- Device type and operating system
- IP address and approximate geographic location
- Pages visited and time spent on our site
- Referring URLs
- Cookie and tracking data (see Section 6)
3. How We Use Your Information
We use the information we collect to:
- Respond to your consultation requests and quote inquiries
- Schedule site visits, installations, and service appointments
- Send you project updates, proposals, invoices, and service communications
- Send SMS text messages regarding your inquiry or appointment, where you have provided consent
- Send marketing and promotional communications, where you have opted in
- Improve our website, services, and customer experience
- Comply with legal obligations
- Protect our rights and the safety of our clients and crew
4. SMS Text Messaging
When you provide your phone number and check the SMS consent box on our inquiry forms, you are agreeing to receive text messages from Gold Coast Lighting LLC regarding your inquiry, appointment scheduling, and service updates.
- Message frequency: Varies based on your inquiry and service stage. Typically 2–6 messages per inquiry.
- Message and data rates may apply depending on your mobile carrier plan.
- To opt out: Reply STOP to any text message at any time. You will receive a confirmation and no further messages will be sent.
- For help: Reply HELP to any text message or email us at [email protected].
- We do not sell or share your phone number with third parties for their marketing purposes.
5. How We Share Your Information
We do not sell your personal information. We may share your information with:
- Service providers: We use GoHighLevel (operating as Lead Connector) as our CRM and marketing automation platform. Your form submissions and communications are stored and processed through their systems. GoHighLevel operates under its own privacy policy and data processing agreements.
- Affiliated businesses: We may share your name, email address, and phone number with businesses under common ownership or management with Gold Coast Lighting LLC for the purpose of offering complementary property services. Such sharing is limited to live phone outreach and email communications — your SMS consent is never shared with or transferred to any affiliated business. You may opt out of affiliated sharing at any time by contacting us at [email protected].
- Business operations: Our internal team members and contractors involved in delivering your project.
- Legal compliance: When required by law, court order, or government authority.
- Business transfers: In connection with a merger, acquisition, or sale of all or a portion of our business assets.
6. Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to improve functionality and analyze site usage. We may use:
- Essential cookies: Required for the site to function properly.
- Analytics cookies: Google Analytics 4 to understand how visitors use our site.
- Advertising pixels: Meta Pixel (Facebook/Instagram) and Google Ads conversion tracking to measure the effectiveness of our advertising and to show relevant ads to people who have visited our site.
You can control cookie settings through your browser preferences. Disabling cookies may affect some site functionality.
7. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, maintain our business records, and comply with legal obligations. Inquiry and client records are typically retained for a minimum of seven (7) years consistent with standard business and tax record-keeping requirements.
8. Your Rights and Choices
Depending on your location, you may have rights regarding your personal information, including:
- The right to access the personal information we hold about you
- The right to correct inaccurate information
- The right to request deletion of your information, subject to legal retention requirements
- The right to opt out of marketing communications at any time
- The right to opt out of SMS communications by replying STOP
To exercise any of these rights, contact us at [email protected] or call (203) 318-4020.
9. Security
We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
10. Children's Privacy
Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately at [email protected].
11. Governing Law
This Privacy Policy is governed by the laws of the State of Connecticut, without regard to its conflict of law provisions.
12. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of our website after any changes constitutes your acceptance of the updated policy.
13. Contact Us
If you have questions or concerns about this Privacy Policy or our data practices, please contact us: